The exuberant zeal and passion of our founder, Mr. Ishu Datwani is the chief driving force behind ANMOL. With a degree from Gemological Institute the Jeweller -Extraordinaire founded the brand in 1986. Built on strong values, he made headway into the jewellery business with a firm resolve to create a label to reckon with. He had no godfathers or advisors; all that he had was a heart filled with hope and a determined mindset. The Journey of ANMOL has been possible because of his relentless attitude of reinventing the brand time & again.
The Visionary Behind Anmol
At the helm of Anmol Jewellers stands a team of visionary leaders whose passion for design and unwavering commitment to excellence have shaped the brand’s legacy.
Their collective vision continues to guide Anmol as a symbol of trust, innovation, and artistry, blending time-honoured craftsmanship with contemporary creativity to redefine luxury for today’s discerning clientele.
Founder
Ishu Datwani
Creative Director
Trisha Datwani Anand
Trisha Datwani Anand, the Creative Director of Anmol Jewellers is a second-generation jewellery entrepreneur and the daughter of Ishu Datwani, who leads the brand’s creative direction, design innovation, and storytelling. With a strong commitment to product quality and global standards, she brings together traditional craftsmanship and contemporary design to shape Anmol’s modern identity. A graduate of Raffles Design School, Singapore, Trisha combines creative expertise with business insight to build an experience-led luxury brand. Under her leadership, Anmol has evolved to resonate with today’s discerning consumer, including the launch of Anmol Accents, its prêt fine jewellery line for the modern, self-styling woman. Driven by creativity and integrity, she continues to carry Anmol’s legacy forward with a future-focused vision.
1985
The Beginning
Ishu Datwani began selling jewellery door-to-door, laying the foundation of trust and craftsmanship.
1986
Anmol Was Born
Anmol Jewellers was founded and received its first order.
1989
A Turning Point
After 3 years of losses, Anmol acquired its Gold Licence, marking a pivotal phase of growth.
1993
The First Iconic Patron
Anmol crafted the infamous turquoise bracelet for Salman Khan.
2000
Growing the Experience
Anmol Jewellers extended its presence with a larger retail space, reinforcing its commitment to refined in-store experiences.
2009
The Anmol Bride: Shilpa Shetty
Shilpa Shetty became an Anmol bride, a defining moment that elevated the brand’s bridal identity and firmly positioned Anmol among India’s finest jewellery houses.
2009
First National Recognition
Anmol received their first Retail Jeweller Award for Best Coloured Gemstone Jewellery of the Year.
2010
First Fashion Show
Anmol debuted at the India Couture Week partnering with Designer Manish Malhotra.
2010
A Bigger Stage
Anmol Jewellers acquired the first floor of its flagship store, creating a more elevated space to showcase its exquisite collections.
2011
25 Years of Legacy
Anmol Jewellers celebrated 25 years of craftsmanship and enduring relationships.
2012
A Legacy on the Runway
Anmol showcased its creations at the IIJW Fashion Show with Manish Malhotra for the fourth time, reinforcing a longstanding association and the brand’s standing on the couture jewellery stage.
2012
National Jewellery Award Recognition
Anmol Jewellers won the National Jewellery Award for Best Gold Bridal Jewellery of the Year.
2013
Heritage National Recognition
Anmol Jewellers won the National Jewellery Award for Best Gold Bridal Jewellery of the Year.
2014
Creative Collaborations
Anmol Jewellers won the National Jewellery Award for Best Gold Bridal Jewellery of the Year.
2014
A Story Beyond Jewellery
With Soul Sisters, Anmol unveiled its first video Ad campaign, shifting the focus from adornment to emotion and human connection.
2015
Real Women, Real Stories
Anmol launched the Real Women campaign, becoming one of the first jewellery brands in India to feature real customers and their stories, shifting the spotlight from models to authenticity.
2016
30 Years of Trust
Anmol celebrated 30 years of legacy and craftsmanship.
2016
Excellence Award
The brand received the Hello Iconic Jewels of India’s Excellence Award.
2018
On the Global Stage
Mary J. Blige adorned Anmol Jewellers at the Oscars, showcasing timeless elegance on the global stage for the first time.
2021
A New Era at Anmol
ANMOL 2.0 marked a defining evolution with the relaunch of the flagship store, the introduction of the Bijouterie high jewellery line, and Trisha Datwani joining forces with Ishu Datwani to shape the brand’s next chapter.
2021
Industry Recognition
Anmol Jewellers was honoured at the GJTCI Awards, recognising its continued leadership in design and craftsmanship.
2022
Redefining the Retail Experience
Anmol Jewellers was awarded as the Coolest Store of the Year 2022, reflecting its
innovative design and luxurious retail experience.
2022
Couture at Its Finest
Anmol Jewellers was honoured with the Couture Jewellery of the Year award, celebrating its exceptional craftsmanship and exquisite designs.
2024
Gaja: Anmol’s Signature
With the launch of Gaja, Anmol transformed its signature elephant symbol into a defining high jewellery collection rooted in power and heritage.
2024
Trisha wins Young Women Achiever Award
Trisha Datwani Anand received the Young Women Achiever’s Award, recognising her outstanding creativity and leadership in bringing the Gaja collection to life.
2024
Modern Heritage, Honoured
Anmol Jewellers received the Retail Jeweller Award for Modern Heritage Jewellery of the Year, recognising its ability to reinterpret tradition with innovation and relevance.
2025
The Next Expression
Founded by Trisha Datwani Anand, Anmol Accents - the brand’s luxury pret jewellery line was launched, ushering in a new era of contemporary, versatile design. With a vision to create impact beyond jewellery, the line subtly supported underprivileged women through a partnership with Srujna Foundation, blending style with purpose.
2025
India’s Best Wedding Jeweller Award
The brand was recognised as India’s Best Wedding Jeweller at IBWM 2025, celebrating its excellence in design and craftsmanship.
Design Inspiration
Inspired by the beauty of nature, architecture, and emotion, our designs reflect a fine balance between heritage and innovation. Every creation is an artistic expression of elegance — designed to resonate with the modern connoisseur who values sophistication and soul.
Ethical Brilliance
Rooted in our values, we believe true brilliance comes from responsibility. From ethical sourcing to mindful creation, every jewel reflects purpose and purity.
Ambition
Our enduring spirit to grow fuels everything we do. With a vision to constantly innovate and excel, we continue to set new benchmarks in the world of fine jewellery.
The Art of Authenticity
Every design at ANMOL is a reflection of sincerity and craftsmanship. Each collection is born from thoughtful design, artistic integrity, and an unwavering dedication to authenticity.
Trust & Transparency
We believe trust is the foundation of every relationship. Guided by honesty and integrity, we ensure complete transparency in every interaction with our patrons.
Consistency & Commitment
Our promise is to deliver excellence, always. From design to delivery, we stand by our commitment to offer nothing but the finest.
Passion for Excellence
Perfection is not a choice, it’s our philosophy. Every masterpiece we create embodies our relentless pursuit of quality and artistry.
Long Term Thinking
We value relationships that last beyond transactions. Every client, creation, and collaboration is nurtured with foresight, care, and a promise of enduring trust.
The Spirit of Togetherness
At the heart of ANMOL lies a family bound by creativity and compassion. We cherish the bonds within our team, built on mutual respect, understanding, and shared purpose.
Let’s Begin Your Journey of Bespoke Elegance.
Step into a world of timeless designs and exquisite jewellery, crafted to celebrate your most cherished moments.